An event featuring women, design, fashion, AND a healthy lifestyle? Don’t mind if I do!
Tuesday night I had the honor of attending Ron Robinson and Summer Design Series event, held at his shared Fred Segal’s Melrose location.
![Ron Robinson Summer Design Series | itsaLisa.com](https://itsalisa.wordpress.com/wp-content/uploads/2014/07/summerdesignseries.jpg?w=358&h=368)
Fred Segal’s shop is simply fabulous,
both on the outside and the inside. From their famous vine-clad exterior walls that line the front to around back where you find Mauro’s italian cafe with punchy chairs and a buzzworthy crowd. (No Kanye this time). Then you step inside through a maze of boutique collections merchandised by the just-as-fab crew. Ok maybe I’m being overzealous, I just moved to LA and haven’t hung out in this “LA scene” much, or maybe it’s because my coworkers are all straight… Either way, can’t you tell I need this atmosphere of eccentricity back in my life?
![fred segal | as told by itsaLisa.com](https://itsalisa.wordpress.com/wp-content/uploads/2014/07/screen-shot-2014-07-23-at-12-21-26-pm.png?w=640&h=204)
The event offered free vegetable juice, and free vegetable crackers dipped in a vegetable sauce, oh, and free veggie pizza! Mmmm. Disclaimer: the crust definitely tasted like cardstock, so I can confirm the menu was Gluten Free. *clink* Bottoms up!
![watermelon tomato juice at fred segal | Cheers @ itsaLisa.com](https://itsalisa.wordpress.com/wp-content/uploads/2014/07/www.jpg?w=552&h=552)
So while balancing all things vegetable, and iPhone, in my 2 hands, I managed to snag some photos of the merch and the friendly designers who were sporting their goods. (AND I didn’t get tomato on anything.)
![live the process and body by simone at fred segal | itsaLisa.com](https://itsalisa.wordpress.com/wp-content/uploads/2014/07/img_41151.jpg?w=322&h=430)
![live the process at fred segal | itsaLisa.com](https://itsalisa.wordpress.com/wp-content/uploads/2014/07/rrrr.jpg?w=321&h=427)
sport their own chic activewear lines while representing how a healthy lifestyle can still mean a luxurious one. Want the secrets to Simone’s own rockin’ bod? Get started here.
Also, I am in love with this Live The Process Hooded Cape.
Anybody want to help a poor girl out?
![Nesh NYC at Fred Segal | itsaLisa.com](https://itsalisa.wordpress.com/wp-content/uploads/2014/07/img_41141.jpg?w=613&h=817)
Nesh NYC was definitely my favorite line of the night. Chambers flawlessly forms monochrome tones into sleek sporty shapes that perfectly hug and drape the body in an effortlessly chic way. Perfect for yogis going straight from asante-sana-squash-banana to nya-seven-ya. Or you know, for me, the girl who walks to work and lives in DTLA. Also, this is a thing: #NESHING. #loveit
Here’s one of me eyeing that silvery silver leotard. But I mean, just look at my own outfit… I belong in these clothes, no?
![lifestyle blogger Lisa Loperfido eyes the Nesh NYC sporty chic apparel at Fred Segal Melrose | itsaLisa.com](https://itsalisa.wordpress.com/wp-content/uploads/2014/07/llr.jpg?w=622&h=622)
We, the designers and I, discussed the difference of East Coast and West Coast style. Out here activewear is part of our wardrobe staples. What I am wearing is perfectly acceptable for work garb, granted I might need to throw on a chic blazer for a board meeting. While this is the norm for us socal-locals, those glammed out New Yorkers are just starting to adopt our laid-back trend way of life. Here’s a little hint upper-east-siders: well-cut leggings + effortlessly draped silhouettes + simple accessories = YES PUHLEASE. You can thank me later.
To cap off the event,
here’s a photo of Lauren and I being typical girls Social Media Girls. (Aka an excuse to be on your phone during events.) #sorryboutit. As captain of my own fashion blog, I do have a legit excuse ;). And Lauren Machernis (@LaurenMarlene) PRs for Ron Robinson (@RonRobinson) and promptly posted on his SMs throughout the affair – which you should totally check out! Read more from her side of the event here on Ron Robinson’s blog: stylObjects.com.
![social media girls | itsaLisa.com](https://itsalisa.wordpress.com/wp-content/uploads/2014/07/img_41051-e1406158124808.jpg?w=442&h=824)
Thanks for Reading! There are even more fashion events coming soon – so stay tuned. ❤ You know you love me. XOXO LL 😉 …Now who wants to go play soccer?
![SOCCER IS FASHION | itsaLisa.com](https://itsalisa.wordpress.com/wp-content/uploads/2014/07/img_41181-e1406161297832.jpg?w=421&h=460)